Skip to main content
Knowledge category: CCRI Documents

Social Media Guide

Updated on 16.03.2023

To enable multipliers to actively support the Circular Cities and Regions Initiative (CCRI) and empower them to take ownership, we have developed a brief social media guide. The guide includes material and guidance such as a brief overview of the CCRI, and links to the FAQ section of the website, and the Community Management process and escalation guidelines. These help multipliers decide when to respond to comments or complaints and also help them to swiftly respond to genuine questions. For more details or complex cases, the users can be directed to the CCRI Helpdesk.

Author: Circular Cities and Regions Initiative, Coordination and Support Office (CCRI-CSO)
Year of publication: 2022
Type: Other


This guide was developed to provide an overview of the approach taken towards promotion of the CCRI via social media. This involves providing CCRI multipliers with tactics that can be used when sharing content developed by the Circular Cities and Regions Initiative Coordination and Support Office (CCRI-CSO). I.e. promoting CCRI activities, responding to comments and questions and general community management tips. 

Target audience

Academia and research


e.g. B2B services

Business incubators

Circular/industrial cluster


e.g. households, aware consumers, representatives of influential groups, trainers and educators

Civil society

e.g. NGOs, citizens associations

Education actors

EU initiatives

Financial institutions

Global/international/EU/national/regional/provincial/local initiatives


e.g. chemicals, textile, ceramics, glass, cement, steel, bio-based industries


Municipal/city/local authorities

National and European associations of local and regional authorities

National authorities

Other European Commission Directorate General (DGs)

Other European institutions

Provincial authorities

Regional authorities


Territorial cluster

Umbrella organisations and networks